Churn Rate Calculator

Calculate monthly churn rate from your customer numbers and understand the compounding annual impact on your revenue and customer base.

Customers at start of period Customers lost during period Average revenue per customer per month ($)

MRR / total customers, or leave at 0 to skip revenue impact

Benchmark churn rates: SaaS (<2%/mo is good), subscription boxes (~5–7%/mo), B2C services (~5–10%/mo). High churn destroys growth even when you're acquiring lots of new customers.