E-commerce

Abandoned Cart Revenue Calculator

The average e-commerce cart abandonment rate is 70%. This calculator shows how much revenue you are losing to abandonment and how much a recovery email sequence could realistically recapture — typically 5–15% of abandoned carts.

Monthly Visitors Add-to-Cart Rate (%) Cart Abandonment Rate (%) Average Order Value ($) Email Recovery Rate (%)

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Monthly Revenue Lost to Abandonment

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Recoverable Revenue (email sequence)

Abandoned Carts/mo

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Recovered Carts/mo

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Annual Recovery Opportunity

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Est. Email Sequence ROI

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A 3-email sequence (1hr, 24hr, 72hr) typically recovers 5–15% of carts. Adding a 10% discount in email 3 can boost recovery to 20%+.